
20 November 2025
Van der Valk Eindhoven-Best
Exhibition and conference on challenges in complex software engineering, AI in high-tech and system architecture
Call for diversity
system architecture • software quality • generative AI
In 2023 and 2024, we managed to bring down the proportion of male presenters to 50 percent. This year, we are again looking for diverse speakers and we welcome industry cases or research abstracts focusing on trending high-tech/deep-tech developments in system architecture, software quality or generative AI. Conference sessions are 40 minutes in length. For submitting a proposal or more information regarding the program, please contact Nieke Roos.
sponsor packages
Register now as a sponsor, be present on the exhibition floor and be part of the promotion media mix (mailings, advertising, social media, content marketing and PR). For tailor-made packages, contact us.
Register before 1 June 2025 and receive an early-bird rate
Platinum partnership
- Seat on the program committee
- Presentation in the program (non-commercial, subject to committee approval)
- 16 entrance tickets (stand crew included)
- Booth of 12 m² at the venue (table + possibility to place your background banner)
- Online article (written by us) and 6 weeks leaderboard on the website of Bits&Chips**
- Your gadget distributed at the event
- Your logo on event promotions (advertisement, website, mailings)*
- Participant list
Limited availability
Gold
- 10 entrance tickets (stand crew included)
- Booth of 8 m² at the venue (table + possibility to place your background banner)
- Online article (written by you) and 6 weeks leaderboard on the website of Bits&Chips**
- Your logo on event promotions (advertisement, website, mailings)*
- Participant list
€ 4,500
€ 4,250
early bird
Silver
- 6 entrance tickets (stand crew included)
- Booth of 6 m² at the venue (table + possibility to place your background banner)
- Online article (written by you) or 6 weeks leaderboard on the website of Bits&Chips**
- Your logo on event promotions (advertisement, website, mailings)*
- Participant list
€ 3,250
€ 3,000
early bird
Bronze
- 4 entrance tickets (stand crew included)
- Booth of 4 m² at the venue (high table + max. 1 roll-up banner)
- Your logo on event promotions (advertisement, website, mailings)*
- Participant list
€ 2,250
€ 2,000
early bird
All prices are exclusive of VAT
* If timely registered and still available
** Not exchangeable for prior advertisements or articles
Register
An entrance ticket includes admission to the full program, exhibition floor and catering throughout the day (lunch, drinks).
Premium Plus members of Bits&Chips and High-Tech Systems Magazine and invitees of our partners can register with a discount. The discount will be applied upon entering your personal discount code.
Standard ticket
€ 150
Discount ticket
For Premium Plus members and invitees of our partners. Discount code required.
€ 100
About
Visitor profile
Managing directors • Technical managers • Team leads • Project managers • System architects • Software architects • Software developers • Solution providers • Researchers • Technology innovators
Target industries
Aerospace • Agro & food • Automotive • Consumer electronics • Defense • Factory automation • Healthcare • Industrial systems • Logistics • Semicon
Past attendees
Accenture • Alten • ASM • ASML • Axelera AI • Bosch • Canon Production Printing • Capgemini Engineering • DAF • Demcon • ICT Group • Imec • Kulicke & Soffa • Lely • Nearfield Instruments • Neways • Nexperia • NXP • Philips • Priva • Prodrive • Signify • Sioux • Technolution • Thales • Thermo Fisher Scientific • TMC • Tomtom • Vanderlande • VDL • Zeiss
Contact

At Techwatch, we can handle all of your marketing and content needs for the high-tech industry. We offer content services, organize (online) events (and offer them as a service) and we create and host webinars, podcasts and videos.
Have a look at our mediakit for more information and services.
Contact event organization: events@techwatch.nl
Contact conference program: Nieke Roos